A growing market

Strong growth

() The media_element France has experienced a strong growth market of the pool since 1998 with an exceptional peak in 2004 due to the effect heatwave of 2003, he would have sold 60 000 ground pools.
In 2006 and years following the planned objectives of the market are;

  • 2006: 39 000 pools.
  • 2007: 42 000 pools.
  • 2008: 33 000 pools.
  • 2009: We have experienced a decline earlier this year but a recovery was announced in Q3. This portends a good year in 2009 and 2010 will continue along the same lines.

75% of buildings are made ready to plunge by Piscinier.
25% of buildings are made by individuals Kit.
60% of the buildings are made with industrial structures.

The motivations for purchasing

  • Usability.
  • The comfort your family.
  • Sport and well being.
  • The valuation of assets.
  • A real need for escape.

Purchase intentions

  • Projects louder development lie in the less sunny.
  • 50% of future owners are swimming in their neighborhood.
  • Prospective owners are mostly in the age group 30 to 40 years.
  • The buyers have a clear idea of the necessary investment and accept a lower real purchase price.
  • Reliability concepts industrialized.
  • Increase Achievement pool kit by simplifying processes of implementation and lower costs.

How to documenting customer

  • During a visit to your shop "EXPO" specialized.
  • When buying a magazine press.
  • During a discussion among friends.
  • During a visit to an exhibition or fair "EXPO".

The pool offers

  • Development Kit and Kit offers wizard allows the user to perform his own work.
  • Market prices down due to the industrialization process (monolithic structures with or without struts, integrated filtration to the pool ....)
  • A better rate at Mondial Piscine by opting to purchase a complete kit


Dealer accessLogin